Background
Fresh Food France is a fast-growing Bangladeshi grocery supplier in France, catering to ethnic communities across major cities. They approached Taskco Digital to build a fully automated and mobile-friendly e-commerce platform to replace their inconsistent manual order-taking process through Facebook and WhatsApp. The goal was to launch a modern, multilingual website that supports seamless browsing, secure payments, delivery coordination, and inventory updates in real time.
The Challenge
- Reliance on social media and messaging apps for manual order taking
- No structured product catalog or inventory tracking
- Inconsistent customer experience across devices
- Absence of integrated payments, promotions, and order fulfillment tools
- Need for a scalable platform for future store locations across Europe
The Solution & Key Features
Taskco Digital delivered a custom-built grocery e-commerce platform optimized for both end-users and admin operations:
- Product Catalog & Categories: Easy browsing with images, descriptions, unit types, and filtering
- Shopping Cart & Checkout: Intuitive and localized checkout flow in French and English
- Payment Gateway Integration: Secure Stripe integration for card payments
- Inventory Management: Auto stock updates and out-of-stock visibility
- Delivery Slot Scheduling: Customers can choose preferred delivery dates and times
- Discount Coupons & Promotions: Admin-configurable offers and seasonal discounts
- Multilingual Support: French-English interface for better accessibility
- Order Dashboard: Admin panel with real-time order status, invoice printing, and packing slips
- Customer Accounts: View orders, repeat purchases, address book, and wishlist
Website Features
- Homepage: Highlighted offers, featured products, customer reviews, and location-specific messages
- Search & Filters: Real-time search with product suggestions and filter by category/price
- Responsive UI: Optimized for mobile shoppers with fast-loading images and simplified UX
- Static Pages: Return policy, FAQs, Contact, About, Privacy and Legal info
- Geo-based Delivery Messages: Custom delivery info based on customer location
- Newsletter Integration: Capture leads and keep customers updated on offers
